Tips on writing a great Google Play Store listing for your app

Once you’ve finished beta testing your app and you’re ready to release it into the wild, you might be thinking that the hard work is done. Unfortunately, getting people to download and interact with your app is even tougher work than developing it in the first place. Naturally, you will want to advertise your app, …

  • 30th Sep, 21 -
  • James Buchan
  • Apps

How to write an iOS App Store description

So, you’ve spent an unholy amount of time developing, building, and perfecting your app and now, you’re ready to publish it on an app store. Firstly, congratulations! This is a massive achievement. Although you may know what’s next, what you might not know is that the next step is where sometimes even the greatest apps …

  • 30th Sep, 21 -
  • James Buchan
  • Apps

What you can learn from negative reviews on your competitors’ apps 

When it comes to your app, the ultimate goals are downloads and user retention. You of course need people to download your app, but if they are happy with their experience, they will delete it from their device and your usage will decrease. So, if this is the goal, then fixes and updates are the …

  • 14th Sep, 21 -
  • James Buchan
  • Apps

How to respond to feedback on your App

It’s probably fair to assume that you have put a lot of effort into your app. From the initial concept stage to the design and build, to the hours of testing, all the way through to the testing phases and publishing of the app, you’ve invested countless hours of your time. What’s a sure-fire way …

  • 13th Sep, 21 -
  • James Buchan
  • Apps

How to gamify your app to increase engagement

One of the biggest challenges faced by developers is maintaining continuous or regular use of their apps. Getting people to simply download your app isn’t enough. If you want to keep your bottom line moving, you need continuous engagement from your growing user base. So, how can you go about creating loyal users who keep …

  • 6th Sep, 21 -
  • James Buchan
  • Apps

How to prepare your business for a switch from brick-and-mortar to eCommerce

The way we shop has changed. More and more people are moving online to make their purchases and keep up with demand, businesses are transitioning from brick-and-mortar to eCommerce. With foot traffic dropping, keeping a physical store open may become too costly for businesses, which is why the digital transformation is allowing businesses to not …

  • 27th Aug, 21 -
  • James Buchan
  • Apps

How to offer customer service inside of your mobile app

The way companies do business has always changed and evolved, however, as we move further into the digital age, these changes seem to happen even faster. Though one thing that will never change is the importance of customer service. So if your business always has been or is making the transition to being mobile-first, you …

  • 20th Aug, 21 -
  • James Buchan
  • Apps

Considerations to make before you embark on an app development project

There’s no getting away from the fact that developing an app can be an expensive process, and that’s without taking into account the ongoing maintenance and development required to keep it at the top of its game. In the world of software, nothing stands still for long: apps that were built three years ago could …

  • 28th Jul, 21 -
  • James Buchan
  • Apps

Signs it’s time to give your app an overhaul

Though you might have embraced the latest technologies and user interface design when you launched your app four years ago, you’ll know just as well as anyone that things don’t stand still in the world of app development. New operating systems, changing consumer habits, and competition from other players means it’s important to keep your …

  • 19th Jul, 21 -
  • James Buchan
  • Apps

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