How often should you redesign your website or app?

You may not want to hear this, but your website or app will never be 100% finished. Your aim should always be to try and give your users the best experience possible, which means that you need to be tweaking issues, updating your security, fixing bugs, and keeping your site performing at its best. So …

5 simple ways to increase your website’s speed

How long does it take for your website to load? According to studies, decreasing load time by 0.1s led to the bounce rate of lead generation pages improving by 8.3% and perhaps more importantly, 70% of people say that the speed of a page affects their willingness to buy from an online retailer. From a …

Common eCommerce website mistakes you need to avoid

The past year has transformed the world of eCommerce, with consumers spending more time and money on their devices than ever before. According to eMarketer, UK consumers spent £141.33 billion ($180.39 billion) online in 2020, up a massive 34.7% from 2019, which represented more than 30% of total retail sales. Close to 90% of households …

How video content could increase your eCommerce website’s conversion rate

According to data from the Baymard Institute, the average cart abandonment rate globally is just under 70%. With eCommerce brands spending billions on search engine optimisation and ads to get potential customers on their product pages, it’s important to do everything you can to stand out and convince website visitors to part with their cash. …

Choosing the right eCommerce platform for your business

2020 was a year unlike any other for eCommerce, with the pandemic pushing the sector past 30% of total retail sales. This year, consumers will spend an eye-watering £141 billion online, up almost 35% on 2019, demonstrating the need for traditional retailers, and new market entrants, to make eCommerce a priority. However, choosing the right …

How to use web design to increase average order values

With UK eCommerce growing almost 50% in 2020 as a result of the COVID-19 pandemic, there has never been a better time to develop an online store for your business and sell your products virtually. Whether you operate in B2C or B2B, there are serious opportunities to be had with the right marketing and sales …

Iterative web design: why you should continue to tweak your website

When launching a new business, building a well-designed website should be at the top of your list. Yet according to one report, almost half of SMEs still don’t have their own website. Two of the biggest challenges in building a website for a new or existing business are time and money. Simply put, entrepreneurs don’t …

Essential features to include in your new ecommerce website

B2B and B2C ecommerce continues to grow and breakneck speed, and with to the coronavirus pandemic forcing high streets to close for months on end, the industry will be worth £5.3 billion more this year than it was in 2019, reaching £78.9bn in the UK alone. And it’s clear why: consumers not only prefer to …

6 places to find quality free stock images for your website

Whether you’re developing a website, writing a blog post, or creating content for social media, the chances are that you’ll rely on stock images to remove the white space and make your designs stand out. Though we always recommend original photography to boost brand awareness and add personality to your business, there are, of course, …

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