An introduction to Search Ads on the App Store

Launching an app offers a wide range of benefits, not least increased brand awareness and a more engaged customer base. However, once you’ve taken the time to design an app and launched it in the iOS App Store, the biggest challenge is getting people to download it. In today’s article, we give you an introduction …

  • 13th Aug, 18 -
  • James Buchan
  • Apps

Beginner’s SEO: 5 quick SEO wins that will increase your rank

Promoting a business with no budget used to be tough, but thanks to digital techniques like social media, content marketing and search engine optimisation, it no longer has to be. Today, we’ve put together five ways that you can improve your website’s SEO without having to swallow a handbook. Follow these simple steps, and you’ll …

Branding – The ZuDus and ZuDon’ts

Why should you bother with developing a memorable brand? Today’s post is about branding. Everyone is able to quickly identify brands that they love and even some brands that they try to avoid.  I’m sure you can think of a few brands that fall into either of these categories off the top of your head. …

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