An introduction to Search Ads on the App Store

Launching an app offers a wide range of benefits, not least increased brand awareness and a more engaged customer base. However, once you’ve taken the time to design an app and launched it in the iOS App Store, the biggest challenge is getting people to download it. In today’s article, we give you an introduction …

  • 13th Aug, 18 -
  • James Buchan
  • Apps

Our five-step guide to planning for a website redesign

Your website is one of your most important assets. Of course, social media and your content strategy will no doubt contribute to your growth, but a well-designed website can persuade new customers to buy your products and services, and ensure existing ones come back for more. If you’re thinking about redesigning your company website this …

5 common misconceptions about user-experience design

Whether you’re designing a new website for your business or you’re launching an app for your employees, user experience design should be your primary focus. Of course, keeping other things in mind, like monetisation, conversions and branding is important, but it’s essential that you concentrate on the needs and experiences of your users before anything …

  • 31st Jul, 18 -
  • James Buchan
  • UX

How to maintain a consistent brand across various digital channels

In the world of marketing, consistency is key. Being able to put across a clear and consistent message to your target market, regardless of where you’re at or what platform you’re using, will enable you to find more customers and keep existing ones committed to your business. Today, we’re delving deeper into some of the …

Zudu named a top UK app development company on Clutch

Zudu has been listed as a top UK app development company on ratings website Clutch. Ranked based on feedback from clients across the industry, we are proud to sit amongst other top players in the app development community. The award cements us as a top choice for businesses in the UK and around the world …

  • 23rd Jul, 18 -
  • James Buchan
  • News

What app developers need to know about Apple’s upcoming iOS 12

As one of the world’s most popular operating systems, iOS is a platform that you simply cannot avoid if you’re a developer or entrepreneur with a smartphone app. With more than 500 million app store visits every week and Apple paying out more than $26 billion to developers in 2017 alone, the future of smartphone …

  • 19th Jun, 18 -
  • James Buchan
  • Apps

PFI Helpdesk App Development

Zudu were approached by P2G LLP to help them develop a better technological solution for issue tracking throughout multiple Private Finance Initiative (PFI) contracts. After putting their well-defined specification out to a range app developers across the UK, India and Eastern Europe, P2G selected Zudu due to our comprehensive technical solution, competitive pricing and personal …

8 things to look for in a web host

Whether you’re about to launch an ecommerce store for your startup business or you’re a multinational firm looking to upgrade your digital infrastructure, getting the right web host is an important task. Today’s tech-savvy consumers demand speed and reliability, and because of that, you can’t afford for your website to be offline for even a …

The biggest benefits of a custom content management system

With hundreds of open source content management systems available on the internet, such as WordPress, Joomla, Drupal and Magento, small businesses can launch their own website and manage content without spending a dime. But in some cases, there are significant benefits to designing a custom content system. Below, we round up just a few.   …

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