According to one report, 20% of users abandon an app after using it just once. That’s an alarming statistic for app developers and businesses developing a custom app for their organisations, as once a user has taken the decision to uninstall an app, it’s unlikely they’re going to be back in a hurry. Simply put, …
At Facebook’s annual developer’s conference, the company announced plans to redesign its website and mobile apps, introducing a new minimalistic aesthetic. It’s Zuckerberg’s attempt to reinvent the social network and give users control over their experience on the platform, with the CEO telling attendees that Facebook will shift towards private conversations via groups and Messenger, …
Whether you’re working on a redesign of your company website or you’re building an app for a new business, user experience research is a must. Understanding the needs of your audience and the way in which they interact with your design is key to success, and skimping on research may have negative effects on the …
Every business owner wants to increase retention, drive sales and improve their brand image, and one of the best ways you can do that is by launching an app. Below, we’ve rounded up ten mind-blowing statistics that will prove why you should invest in a mobile app for your business. 197 billion apps were …
Your website is the shop front of your business online. It’s the first place people will visit when they want to find out more about what you do, and it’s the “face” they’ll remember when they come back to buy your products. Research suggests that 88% of us would be less likely to return to …
Where do we begin? When we start working with a client who is looking to design a new website one of the first questions we always ask is: “How is your company hoping to benefit from a new website, what are you hoping to achieve?” More often than not the question is followed by a …
More than just a pretty face! Website design is much much more than creating something that ‘looks pretty’. Having a great looking website is no longer a ‘nice to have’. It’s 2015 and having a great looking website is an essential ingredient in almost every industry sector. Your website should be seen as your core …
When it comes to video games it’s hard to ignore the numbers. It was less than 5 years ago in 2009 when the amount of money Brits were spending on gaming surpassed the money spent on films (cinema and DVD) in the same year. Gaming sometimes gets a rough time of it when it comes …
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